Celebrate #SmileCookie week with us!

Tim Hortons Smile Cookie Campaign

Since 1996, Tim Hortons’ Smile Cookie campaigns have raised over $150 million to support communities across Canada. Thanks to Tim Hortons, local owners, staff, and community partners, every cookie helps fund programs for children, youth, and families — with 100% of proceeds going directly to charities nationwide. In 2025, Smile Cookie raised a record-breaking $22.6 million, supporting over 600 charities and community groups across Canada

HOW TO SUPPORT 1ST WAWA THIS SMILE COOKIE SEASON

PRE-ORDER

Download the pre-order form below and submit it to a restaurant near you at least 24 hours prior to pick-up.

IN-RESTAURANT

Add a Smile Cookie (or maybe even a few) to your next coffee run or mobile order and turn your everyday treat into something meaningful. So whether you’re grabbing one for yourself or sharing a box with friends, family, or coworkers, you’re spreading kindness one cookie at a time.

SHARE. SHARE. SHARE.

Tell your Mom, Dad, Sisters, Brothers & especially your friends! Use the hashtag #SmileCookie with photos of your cookies in action on social media. We look forward to seeing your pics!

SMILE COOKIES SOLD TO DATE

So far we have sold 4,206 smile cookies towards our 5,000 target! That‘s 84% of the total!

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Digital Cookbook Download